Guest opinion: The best retail solution for brands that I have seen, hands down

Oct 2, 2019  |  3 min read

Jennifer Freyer has been in the retail technology sector since 1993. For 10 years she worked in sales, account management and training for EDI and UPC catalogue solutions. The past 15 years, she has been focused on POS reporting and analysis solutions, directing sales, marketing and client consulting, while speaking and working with industry thought leaders to drive best practices and adoption. She was a member of GS1 US POS data sharing group and spoke at the GS1 Connect conference. She has also spoken and participated in multiple retail industry conferences and trade shows. 


Consumer retail data. Point of sale data. Inventory data. Online versus brick-and-mortar data. Customer trend data. We know we need it, we want it, and we are now able to get access to more than we ever have before. 

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New report reveals gaps in data and tools for digital transformation

Apr 23, 2019  |  4 min read

Recent findings from North Carolina State University indicate that in most companies, Excel is still the go-to analytics tool and each employee spends 2.5 hours daily searching for relevant data. In addition, the majority of executives are taking a “wait and see” approach to adopting advanced technologies into their workflow.

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Alloy recognized in top 10 of CGT 2019 Readers’ Choice Awards

Mar 13, 2019  |  2 min read

We are honored to join companies like Google, IBM, Microsoft, and SAP in being named a best-in-class provider in Consumer Goods Technology (CGT) Magazine’s 19th annual awards. Selected by the CGT community of consumer goods executives, Alloy was recognized as a top 10 vendor for both the Artificial Intelligence and Supply Chain Planning business functions.

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Choosing software your team will love

Feb 14, 2019  |  5 min read

In celebration of Valentine’s Day, today we’re focusing on the importance of evaluating usability when selecting a technology partner. In other words, how to best determine whether the intended users of a new tool will fall in love with it.

While this romantic vision may seem out of place in a business environment, listening to the needs of end users can save you time and money that would have otherwise been wasted on trial and error.

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Beyond the Askuity acquisition to the future of retail analytics

Feb 11, 2019  |  3 min read

Askuity customers might be feeling a little adrift right now. Support for Askuity is ending unless you only want data from Home Depot, and that means you need to make some tough decisions about what your retail analytics solution will be going forward.

The insights provided by the best retail analytics companies go beyond simple reporting to deliver true predictive power, helping you proactively identify and address top challenges like out-of-stock and overstock situations. Trying to run your business without them would be like using a paper map instead of taking advantage of GPS technology with real-time traffic updates.

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What is the most popular demand planning software?

Jan 15, 2019  |  5 min read

Given how important demand planning is for consumer goods makers, you’d think teams are using really advanced tools for it, right? Especially in consumer electronics, where many of the companies are based in Silicon Valley and are pushing the boundaries of technology in their own products.

Late last year, Kristin Markworth, one of Alloy’s strategic advisors, set out to help us research this hypothesis, and the result was surprising, if not unexpected. Kristin is a 20+ year veteran in consumer electronics, and was most recently the VP of Sales and Sales Operations at GoPro, where she had gone on her own journey implementing planning processes and tools. To answer this question, she met with demand planners at a half-dozen consumer electronics companies, from Fortune 100 brands to digital-native upstarts, and heard a consistent story at each.

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