Choosing software your team will love

Feb 14, 2019  |  5 min read

In celebration of Valentine’s Day, today we’re focusing on the importance of evaluating usability when selecting a technology partner. In other words, how to best determine whether the intended users of a new tool will fall in love with it.

While this romantic vision may seem out of place in a business environment, listening to the needs of end users can save you time and money that would have otherwise been wasted on trial and error.

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New approaches to solving out-of-stocks

Feb 7, 2019  |  5 min read

Out-of-stocks is an age-old problem that continues to confound the consumer goods and retail industry. It translates to billions of dollars in lost sales each year, as well as being a drain on time and resources and dealing a blow to consumer brand loyalty.

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A digital transformation discussion with supply chain execs

Feb 5, 2019  |  6 min read

Alloy recently had the pleasure of joining the Slalom Digital Innovation in Supply Chain Summit, January 23-24 in Seattle. The brainchild of Harshad Kanvinde at Slalom Consulting and Neil Ackerman at Johnson & Johnson, the roundtable was an intimate gathering of supply chain leaders that offered great opportunities to meet and learn about what’s top of mind for enterprises like Procter & Gamble, Mars, The Pokemon Company, and The Coca-Cola Company.

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How brands will win in IDC's predicted future

Jan 31, 2019  |  3 min read

We recently shared highlights from a study by IDC that spotlights how brands must become more demand-driven if they hope to prosper in today’s consumer goods market. Now more than ever, consumers drive the industry, making it critical to get closer to your end consumers and understand their preferences. At the same time, new digital-native market entrants are continually coming onto the scene, disrupting industries ranging from mattresses to eyeglasses. Amidst all this change, where is the market headed, and how can consumer brands make sure they don’t get left behind?

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IDC study: industry trends and why a demand-driven organization is critical

Jan 24, 2019  |  3 min read

Alloy recently commissioned IDC for a Market Spotlight on the future direction of consumer goods companies, which you can read here. In the paper, IDC analyst and program vice president Simon Ellis explores how the industry has become consumer-driven, necessitating a transformation in how brands approach their sales and supply chain strategies.

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What is the most popular demand planning software?

Jan 15, 2019  |  5 min read

Given how important demand planning is for consumer goods makers, you’d think teams are using really advanced tools for it, right? Especially in consumer electronics, where many of the companies are based in Silicon Valley and are pushing the boundaries of technology in their own products.

Late last year, Kristin Markworth, one of Alloy’s strategic advisors, set out to help us research this hypothesis, and the result was surprising, if not unexpected. Kristin is a 20+ year veteran in consumer electronics, and was most recently the VP of Sales and Sales Operations at GoPro, where she had gone on her own journey implementing planning processes and tools. To answer this question, she met with demand planners at a half-dozen consumer electronics companies, from Fortune 100 brands to digital-native upstarts, and heard a consistent story at each.

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