A leading fitness equipment maker hits its stride with Alloy for Sales

Sep 17, 2020  |  6 min read

Founded in the 1980s, this sporting goods manufacturer is a publicly traded company with some of the most industry-recognized brand names. Their premium products are sold worldwide through direct-to-consumer and online and offline retail channels, including Amazon, Walmart and Dick’s Sporting Goods.

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Talking better product launch and allocation decisions with Ferrero USA

Aug 21, 2020  |  6 min read

If you’ve eaten candy in the past year, there’s a good chance Glenn Lawse was responsible for getting it to you. As Vice President of Supply Chain at Ferrero USA, Glenn and his team keep the shelves of American retailers stocked with confections like Tic Tacs, Butterfingers, Crunches, Nutella and Ferrero Rocher pralines. 

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Coronavirus and humble pie: Sticking to what we’re hearing from brands

Apr 29, 2020  |  5 min read

A recent Wall Street Journal article on the emerging Coronavirus consumer quotes Unilever CEO Alan Jope saying, “There is no such thing yet as a new normal. Businesses and commentators who have professed too much wisdom and insight on what the world will look like on the other side of coronavirus have come to eat humble pie.”

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How Youth to the People uses Alloy

Aug 13, 2019  |  3 min read

Beauty and personal care is a highly dynamic industry, and we're proud to call a number of leading brands in the space our customers, including amika, Walker and Company, and Youth to the People. While the industry is growing quickly, it still presents challenges for both new and established companies—keeping up with fast changing consumer demand, where a social media influencer can turn a product "hot" very quickly, and standing out in a crowded environment, where the salespeople in the store often have a major impact on purchase decisions.

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Alloy driving innovation in fashion & retail

Jun 19, 2019  |  2 min read

We’re excited to share that Alloy has been recognized on The Leading 100, a list of break-out technology start-ups driving innovation in fashion and retail! It’s an honor that highlights the importance of the industry’s digital transformation.

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How customers use Alloy

Apr 10, 2019  |  4 min read

Alloy’s customers range from established household names doing billions of dollars in business a year, to digital-native brands just expanding into retail, like Kano and Cora. So you might wonder what these companies have in common, and how they both find value in Alloy’s platform.

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