How Youth to the People uses Alloy

Aug 13, 2019  |  3 min read

Beauty and personal care is a highly dynamic industry, and we're proud to call a number of leading brands in the space our customers, including amika, Walker and Company, and Youth to the People. While the industry is growing quickly, it still presents challenges for both new and established companies—keeping up with fast changing consumer demand, where a social media influencer can turn a product "hot" very quickly, and standing out in a crowded environment, where the salespeople in the store often have a major impact on purchase decisions.

These challenges are some of the reasons Youth to the People turned to Alloy. They were expanding quickly, and manual or point solutions couldn't keep up with their need for fast, accurate, up-to-date data on store/SKU performance, nor enable them to plan marketing efforts and manage inventory in response to that information. The clean skincare brand wanted an all-in-one solution that could check all the boxes for the leadership team, sales, and operations to understand, meet, and grow true demand.

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Inventory and forecast data from retailers: After your product ships (Part 2)

Aug 7, 2019  |  5 min read

Part 1 of this series highlighted four of the most important retailer data points that suppliers need to maintain an efficient supply chain and maximize sales opportunities: Unit Sales (Net), Dollar Sales (Net), Price, and Retailer COGS. Together, they help you understand true demand and its key drivers, and prioritize opportunities according to the business value. For a more detailed explanation, check out Part 1 here.

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Data retailers share & why it's important: After your product ships (Part 1)

Jul 31, 2019  |  3 min read

Landing a product on shelves is far from the last step in the sales cycle — monitoring what happens to product after it leaves your warehouse is integral to maintaining an efficient supply chain and maximizing sales opportunities. Fortunately, most retailers provide data to help suppliers understand how they're performing. 

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How to know if you sunk or soared on Prime Day

Jul 26, 2019  |  5 min read

Amazon Prime Day 2019 was another record-breaking success for many in the industry. 

Amazon said it sold over 175 million items during the event, more than the past Black Friday and Cyber Monday combined. More than $2 billion of product was bought from independent small and medium-sized business selling on Amazon, surpassing last year’s $1.5 billion. 

Even Amazon sellers not offering a deal said sales increased compared to other days in July and were better than last year.

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Tile's CEO on navigating the pain points of modern supply and demand

Jul 11, 2019  |  5 min read

A couple weeks ago, Tile CEO and Alloy Board Member CJ Prober led an Alloy Executive Roundtable discussion on managing supply and demand in today’s retail landscape. We were honored to have him join us and share his perspective on modern obstacles and innovative solutions for manufacturers.

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Alloy is hiring!

Jul 3, 2019  |  3 min read

Our team grew rapidly in the first half of 2019, fueled by strong customer growth and investor confidence. In fact, AngelList recently named Alloy one of the fastest growing startups in San Francisco hiring now. For the second half of the year, we’re planning to further accelerate that growth and have some major hiring goals!

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