Alloy

Recent Posts

Phantom inventory, and what makes it so scary

May 7, 2019  |  4 min read

When you know a product is out-of-stock and costing lost sales, you can do something about it. As the saying goes, knowledge is power. But what if you don’t know that a product isn’t available for consumers who want to purchase it?

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Five lessons from a CE sales pro

Apr 30, 2019  |  5 min read

Adrienne Alterman recently sat down with our CEO, Joel, for a live discussion of her 10+ year career so far. The theme of the webinar was “What I Wish I Knew Then,” and she shared many lessons from her time in sales at premium audio brands like YG Acoustics and Bowers & Wilkins.

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New report reveals gaps in data and tools for digital transformation

Apr 23, 2019  |  4 min read

Recent findings from North Carolina State University indicate that in most companies, Excel is still the go-to analytics tool and each employee spends 2.5 hours daily searching for relevant data. In addition, the majority of executives are taking a “wait and see” approach to adopting advanced technologies into their workflow.

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How customers use Alloy

Apr 10, 2019  |  4 min read

Alloy’s customers range from established household names doing billions of dollars in business a year, to digital-native brands just expanding into retail, like Kano and Cora. So you might wonder what these companies have in common, and how they both find value in Alloy’s platform.

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How brands use data to build retailer relationships

Apr 4, 2019  |  2 min read

Brand success continues to rely heavily on retailer relationships. In order to get your products in front of more consumers, it is key to convince your retail partners to provide the online and in-store shelf space, and then work with them to keep those shelves stocked with the right products, at the right time.

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An interview with Logan Ensign, Client Solutions

Apr 2, 2019  |  2 min read

Logan Ensign is the Director of Client Solutions (CS) at Alloy. Last June, he joined Alloy’s San Francisco office from InsideSales.com, where he led the company’s highest end service, Momentum PRIME. Designed for customers who wanted to use predictive analytics to transform their sales operations, the team formed long-term relationships focused on optimizing sales process and strategy and ultimately delivering and showcasing value.

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